eCommerce Optimization

Ideas are free

It has been shown that a visitor to a website will decide within 2 seconds whether to remain engaged with the website or move on to another. The layout of your website and the first impression it gives your prospective clients will fundamentally relate to the number of online sales made– so make sure you make a lasting first impression!

Idea Taxi offers the best advice available on how to increase your online revenue by helping you to optimise your website. By assisting you in refining the design of your site with your goals in mind at the same time as adhering to a number of our best practices and standards Idea Taxi can show you how to turn your website into a cohesive, uniform and intuitive site that customers will love.

Idea Taxi has developed a five focus point plan, which when completed will create a marked improvement in the conversion rate of your site. The five areas of your site that Idea Taxi will analyse and modify are:

  • Customer Journey – looking at how your customer moves about the site and the areas that they interact with
  • Usability – determining how customer friendly your site is. This is a very important aspect of Idea Taxi’s work as it has been shown that a high percentage of customers will give up half way through a potential purchase if the site or software is too complicated
  • Content – making sure that your content is relevant, consistent and best reflects the site’s objectives
  • Layout and Site Hierarchy – ensure that your site is structured in a logical manner
  • Pricing – undertaking a market price analysis in order to make sure you’re offering competitive prices

With Idea Taxi’s help you can turn your website into an appealing, useable and well-organised site that is certain to increase your online revenue. Now that is a compelling idea!